Subscription television

Authors:
Daniel Maurer - PwC, Sydney
Roshan Emmanuel - PwC, Sydney
Andrew Parker - PwC, Sydney

Market Definition:

Subscription television (STV) refers to TV network services broadcast via cable (analogue or digital), satellite or other means and includes the delivery of content over the internet (IPTV) either directly to a TV or via a set-top box. Under this definition IPTV does not include video transmitted ‘over-the-top’ (OTT) such as YouTube or catch-up TV, unless the service is managed to ensure a robust viewer experience. Revenues are generated from sales to consumers of subscriptions for cable, satellite and IPTV services, and from advertising on subscription TV channels.

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Introduction

Australian total market:
- 5 year historical revenues
- 5 year forecast revenues
- for 11 E&M segments

Methodology

Special feature:
Rise of the Individual: Privacy, Piracy, Data

A round-table discussion with
thought leaders:

- Timothy Pilgrim
- Samantha Yorke
- Jeremy Thorpe
- Simon Hackett

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The content of the free access plus:

Australia at a glance:
- 5 year historical advertising revenues
- 5 year forecast advertising revenues
- 5 year historical consumer revenues
- 5 year forecast consumer revenues

Global overview:
- 5 year historical and 5 year forecast revenues for global E&M market, advertising revenues and consumer revenues

Key global themes

Cross media ownership matrix

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Access to chapters and special features can also be purchased individually. Each chapter includes the sector brand map - a list of who owns what brands in the sector.

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The content of the free and the premium access plus:

Chapters:
- Chapters contain deeper analysis and commentary on each sector including additional graphs and tables

Books, Magazines, Filmed entertainment, Free-to-air TV, Interactive games, Internet, Music, Newspapers, Out-of-home, Radio, Subscription TV

Special features:
  • Privacy and Piracy
    A discussion of the issues
  • Dynamic analytics for enhanced decision making